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“网点兴业”焕新升级 兴业银行发布网点标准化V3.0手册

Core Viewpoint - Industrial Bank has launched the standardized V3.0 manual for its branches, emphasizing a comprehensive upgrade in physical appearance and customer service, aligning with ESG principles and enhancing customer and employee experiences [3][4]. Group 1: Standardization and Design - The V3.0 manual is based on five core concepts: technology empowerment, intelligent efficiency, integrated communication, green environmental protection, and a bright and warm atmosphere [3]. - The new branch design features a blue and white electronic signboard, glass facades for visual interaction, and a warm color palette to create a welcoming environment [3][4]. Group 2: Customer Experience and Efficiency - The new design includes differentiated layouts for faster service response, enhancing both efficiency and privacy for customers [4]. - The "integrated hall + separated counter" model allows staff to provide mobile services, improving both employee efficiency and customer experience [4][5]. Group 3: Accessibility and Inclusivity - The branches have been designed with accessibility in mind, featuring ramps for wheelchair users, low-height ATMs, and comfortable seating for elderly customers [4][5]. - Facilities such as nursing rooms have been introduced to cater to the needs of specific customer groups [5]. Group 4: Research and Development - Prior to the V3.0 manual's release, the bank conducted extensive research involving various customer segments, ensuring the upgrades meet diverse needs [5]. - The bank aims to position its branches as frontline service points that align with national strategies and address public needs [5].