美的集团(000333)：龙头彰显稳健经营能力

Core Viewpoint - The company demonstrated robust operational capabilities with double-digit growth in revenue and performance despite intensified industry competition and diminishing effects of national subsidies [1][2]. Financial Performance - In H1 2025, the company achieved operating revenue of 252.33 billion yuan, a year-on-year increase of 15.68%, and a net profit attributable to shareholders of 26.01 billion yuan, up 25.04% year-on-year [2]. - In Q2 2025, the company reported operating revenue of 123.90 billion yuan, reflecting a year-on-year growth of 10.99%, and a net profit of 13.59 billion yuan, which is a 15.14% increase year-on-year [2]. Business Segments - The C-end domestic sales share showed a strong recovery, with the smart home business growing by 13% year-on-year in H1 2025. The company’s brands gained market share in domestic air conditioning, refrigeration, and washing machine markets by 3.7, 1.7, and 2.8 percentage points respectively [2]. - The B-end business also continued to improve, with an overall year-on-year growth of 21% in H1 2025, particularly in industrial technology, building intelligence, and robotics sectors, which grew by 29%, 24%, and 8% respectively [2]. Profitability Metrics - In Q2 2025, the company's gross margin was 26.17%, a decrease of 0.4 percentage points year-on-year, while the net profit margin improved to 11.22%, an increase of 0.38 percentage points year-on-year [3]. - The company experienced a positive contribution from financial expenses, amounting to 3.15 billion yuan, which is an increase of 1.98 billion yuan year-on-year, benefiting from improved foreign exchange gains due to the appreciation of the euro against the yuan [3]. Investment Outlook - The company maintains its profit forecast for 2025-2027, with expected EPS of 5.70, 6.30, and 6.82 yuan respectively, reflecting year-on-year growth of 14%, 11%, and 8% [1]. - The target price is set at 87.15 yuan, corresponding to a 15X valuation for 2025, with a maintained "buy" rating [1].