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首次战略并购落地一年多,西麦食品称德赛康谷二季度开始盈利

Group 1 - The core growth driver for the company in recent years has been the compound oatmeal, with new product launches such as the medicinal food series powder and the Seven Whites and Eight Treasures oatmeal, catering to consumer demand for traditional Chinese health products [1] - The company has plans to continue launching new products in the same series to meet consumer needs [1] Group 2 - Last year, the company acquired 60% of Desai Kanggu through a strategic merger, involving a payment of 15 million for partial equity transfer and an additional 21 million for capital increase [2] - Desai Kanggu is projected to achieve over 30 million in revenue in the first half of 2025, with a year-on-year growth of approximately 10%, and has started to turn a profit since the second quarter [3] Group 3 - The primary consumption scenario for the oatmeal category is breakfast, accounting for nearly 60% of total consumption, although this proportion has decreased compared to previous years [3] - The industry is actively working on expanding consumption scenarios, which has shown significant results, and it is anticipated that the proportion of breakfast consumption may further decline as more scenarios are developed to meet hidden consumer demands [3]