不怕苹果人人骂，就怕 iPhone 玩降价

Core Insights - The survey conducted by SellCell indicates a positive trend in iPhone upgrade intentions, with 68.3% of respondents planning to upgrade to the iPhone 17 series, a slight increase from 61.9% for the iPhone 16 series last year [1][4][6] Group 1: Upgrade Intentions - 68.3% of surveyed iPhone users plan to upgrade to the iPhone 17 series, reflecting a growing willingness to switch devices [1][4] - Among those intending to upgrade, 38.05% prefer the iPhone 17 Pro or Pro Max, while 13.51% are interested in the rumored iPhone 17 Air [3][4] - 31.72% of users do not plan to upgrade at launch, with 3.27% expressing a preference to wait for a foldable iPhone [6][11] Group 2: Market Dynamics - The iPhone 17 represents the first significant design change since the iPhone 12, which is expected to attract consumers [4][19] - The introduction of the iPhone 17 Air is likely to appeal to users seeking a thinner device, contributing to increased overall demand [4][19] - Despite the anticipation for future foldable models, 69.63% of respondents still prefer to stick with Apple, indicating strong brand loyalty [8][11] Group 3: Consumer Preferences - 47.5% of respondents find the potential for a thinner iPhone 17 Air acceptable, yet 53.2% cite battery life as a key reason for upgrading [12] - The survey reveals a dichotomy in consumer preferences, with a significant number willing to accept a thinner device despite concerns over battery performance [12] - The iPhone 17 series is expected to maintain strong sales momentum, particularly due to competitive pricing strategies and product upgrades [17][19]