Group 1 - Alibaba's new mascot, "Damaimai Bao," has been officially introduced, representing the brand's various business units in a lively manner [1] - Damaimai Bao is designed to embody the core business scenes of Damai Entertainment, integrating artistic aesthetics with brand messaging [4] - The mascot's design features elements like a hairstyle resembling a grain of barley and a scarf that transforms into a ticket holder, enhancing user experience [4] Group 2 - Damai Entertainment is a technology-driven company with a diverse ecosystem, including movies, concerts, theater, IP commercialization, and ticketing platforms [4] - The mascot aims to resonate with young users' pursuit of trendy aesthetics and good fortune, enhancing the immersive experience in live entertainment [4] - Damaimai Bao's exaggerated expressions symbolize the company's vision of creating high-quality entertainment experiences that bring joy to everyone [4]
大麦娱乐全新吉祥物大麦麦宝正式亮相 以潮流形象传递快乐使命