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伊利股份(600887.SH):在宠粮、宠物零食等方面正在初步尝试和布局,并推出了“依宝”品牌
YILIYILI(SH:600887) Ge Long Hui·2025-09-08 08:02

Core Viewpoint - Yili Group (600887.SH) is actively adapting to changes in consumer habits and preferences by exploring various channel development opportunities, including content e-commerce, membership chains, discount snacks, instant retail, community group buying, and private domain marketing [1] Group 1 - The company has launched new product specifications, flavors, and packaging, as well as customized products, such as the collaboration with Sam's Club to introduce products like Bofilan milk, Milktalk latte coffee, and Meiyitian Sam's customized yogurt drinks [1] - In the pet food sector, the company is making initial attempts and arrangements in pet food and pet snacks, launching the "Yibao" brand, and plans to continue exploring non-dairy fields in the future [1]