SAIC MOTOR(SH:600104) Guan Cha Zhe Wang·2025-09-11 10:12Core Viewpoint - The new generation of Zhiji LS6 has been officially launched, marking a significant price reduction for SAIC's high-end new energy brand, with a price range now starting below 200,000 yuan [1][12]. Group 1: Product Features - The Zhiji LS6 features the newly released Stellar Super Range technology, developed in collaboration with CATL, achieving a CLTC pure electric range of over 450 km [3]. - It is equipped with an in-house developed Zephyr 1.5T range extender engine, with a combined fuel and electric consumption of 2.07L per 100 km and a fuel consumption of 0.06L per 100 km [5]. - The vehicle incorporates advanced technologies such as the new generation Lingxi digital chassis and various active safety features, including a smart four-wheel steering system [5][10]. Group 2: Intelligent and Comfort Features - The LS6 includes a 27.1-inch 5K cockpit display with MiniLED technology, enhancing visibility in adverse weather conditions [8]. - The vehicle's seating features a "super right rear" design with multiple comfort modes and is complemented by a high-end audio system and a mini fridge [10]. Group 3: Market Position and Competition - Zhiji Auto, established in late 2020, has shifted its pricing strategy to compete in the 200,000 to 300,000 yuan range, resulting in a 71.2% year-on-year sales increase in 2024 [12]. - The company faces intensified competition from various brands, including Tesla and emerging domestic players, particularly in the plug-in hybrid segment [12][13]. - The introduction of the LS6 at a lower price point is a strategic move to maintain market presence amid increasing competition [13].