BABA(US:BABA) Sou Hu Cai Jing·2025-09-16 17:01Core Viewpoint - Jack Ma's recent appearance at Alibaba's B District is seen as a potential signal of his "return" to the company, with reports indicating he is more involved than he has been in five years [8][9]. Group 1: Jack Ma's Involvement - Jack Ma was spotted at the HHB bar, which he founded in January 2019, and was greeted by attendees who called him "Teacher Ma" [5]. - Reports suggest that Ma's direct involvement in Alibaba's operations has reached its highest level since he stepped down as chairman in 2019, with indications of him actively directing company strategies, particularly in artificial intelligence [8]. - Ma has been reportedly coordinating significant expenditures and has requested regular updates on Alibaba's AI business developments, demonstrating a hands-on approach [8]. Group 2: Company Strategy and Structure - Following Ma's previous statements about remaining available for Alibaba if needed, the company has shown signs of aggressive competition against rivals like JD.com and Meituan [10]. - In August, Alibaba restructured its business into four main divisions, moving away from the previous "1+6+N" framework, indicating a shift in operational strategy [10]. - The current atmosphere within Alibaba reflects a commitment to intensifying competition and accelerating product development, regardless of Ma's official status [11].