Core Viewpoint - The automotive industry is facing significant challenges from organized disinformation and malicious attacks online, which disrupt market order and harm brand reputation, prompting regulatory actions to address these issues [1]. Group 1: Industry Response - Multiple automotive companies, including Xiaomi, Xpeng, NIO, and Deep Blue, have reported similar tactics used in disinformation campaigns, such as AI-generated false content and targeted negative publicity before product launches [1]. - The Chinese government has initiated a three-month special campaign to rectify online chaos in the automotive sector, involving six government departments to promote a clearer online environment [1]. Group 2: Company Actions - SAIC Motor has actively responded to the government's notification by opposing organized black public relations and water army activities, emphasizing the importance of fair competition [2]. - SAIC Motor has launched a reward program offering up to 1 million yuan for information on black public relations and water army activities, totaling a reward pool of 10 million yuan to protect brand integrity and consumer rights [2].
最高悬赏500万 上汽荣威& MG合力打击恶意抹黑行为