Core Viewpoint - The stock of Jiumaojiu (09922) has dropped over 5%, reaching a new low of 2.13 HKD, amid concerns regarding the performance of its main brands and recent operational challenges [1] Company Performance - Jiumaojiu reported a revenue of 2.753 billion RMB in the first half of the year, reflecting a year-on-year decline of 10.1% [1] - The net profit attributable to equity shareholders was 60.691 million RMB, down 16% year-on-year [1] - The company closed 88 stores in the first half of the year, primarily due to the expiration of lease agreements and underperformance of certain restaurants [1] Industry Context - The pre-prepared meal topic has gained significant attention, with reports indicating that dishes at Taier Suancaiyu can be served within 7 minutes, highlighting a shift towards faster service [1] - Taier Suancaiyu has implemented a "5.0 Fresh Mode" this year, adding woks and chefs for on-site cooking to enhance food freshness [1] - Among Jiumaojiu's main brands, same-store sales growth rates were reported as follows: Taier at -19.0%, Song Hotpot at -20.1%, and Jiumaojiu at -19.8% [1]
九毛九跌超5% 股价刷新年内新低 今年上半年净关闭88家门店