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机构:中秋国庆假期跨省游订单量同比增长45%

Core Insights - Ctrip's 2025 National Day travel trend forecast indicates a 45% year-on-year increase in cross-province travel orders for the Mid-Autumn and National Day holidays [1] - Key factors influencing travel decisions are emotional value, time efficiency, and cost-effectiveness, with a shift from "sightseeing" to "experiential travel" [1] Summary by Category Travel Orders - Domestic inter-provincial border cities have seen a 58% year-on-year increase in holiday order volume [1] - Notable increases in specific regions include: - Zhaotong, with a 95% increase in holiday pre-orders, known for its ethnic culture and natural scenery [1] - Hezhou, famous for its karst landforms and ancient town culture, with an 88% increase [1] - Ganzhou, attracting tourists with Hakka culture and revolutionary history, showing a 70% increase [1] Travel Preferences - Emotional value is becoming the core factor in destination selection, with "check-in tourism" gradually giving way to "immersive vacations" [1] - Hotel search interest for long-distance destinations such as Xinjiang, Tibet, and Inner Mongolia has increased by 60% year-on-year, primarily from first-tier and new first-tier cities [1]