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东风日产襄阳工厂启动改造,生产华为赋能的猛士越野车

Group 1 - Dongfeng Motor Group Co., Ltd. announced the establishment of a joint venture focused on manufacturing and selling smart off-road vehicles under the Hummer brand, with a registered capital of RMB 8.47 billion [1] - The joint venture will involve contributions from Dongfeng Group, Dongfeng Motor Co., and other partners, with Dongfeng Group contributing intangible asset usage rights and physical assets [1] - The new joint venture aims to leverage Huawei's technology to enhance the Hummer brand's offerings in the high-end off-road vehicle market [2][4] Group 2 - Dongfeng's high-end new energy brand, Lantu, has seen significant growth, with sales exceeding 80,000 units from January to August, a year-on-year increase of 94.3% [4] - Lantu's financial performance has improved, with a projected tax-adjusted net loss of RMB 180 million in 2024, a significant reduction from RMB 1.472 billion in 2023 [4][6] - The partnership with Huawei has been pivotal for Lantu, with new models featuring advanced Huawei technologies [4][6] Group 3 - Dongfeng is replicating Lantu's success by creating another high-end new energy brand, Hummer, which has already launched two models and achieved sales of 2,451 units from January to August, an increase of 88.8% [7] - The Hummer brand is focusing on the niche off-road market and aims to strengthen its brand recognition through innovation and collaboration with Huawei [7] - The Hummer M817 model, developed in collaboration with Huawei, features advanced technology and is expected to enhance the brand's market presence [7] Group 4 - Dongfeng Nissan's production facility in Xiangyang has faced declining sales, with a 10.6% year-on-year drop in total sales for the first eight months of the year [10][12] - The Xiangyang plant, which has a maximum annual production capacity of over 200,000 vehicles, is undergoing transformation to address overcapacity issues [10][12] - Dongfeng is actively working to optimize production capacity across its facilities, with plans to expand the Xiangyang plant's capacity to 300,000 vehicles in the long term [12]