Core Viewpoint - The upcoming Chinese Farmers' Harvest Festival highlights the role of companies like October Rice Field in supporting farmers' income and contributing to rural revitalization through integrated supply chain capabilities and innovative agricultural practices [1][2]. Group 1: Company Initiatives - October Rice Field has developed a full-chain integration capability to ensure stable supply of quality products, establishing six modern industrial bases in key grain-producing areas such as Shenyang and Wuchang [1]. - The company promotes order-based agriculture to increase farmers' income and has facilitated the creation of over 800 jobs through the "New Min Rice Express+" project, which generated over 200 million yuan in local rice production value in 2022 [2]. Group 2: Economic and Social Impact - October Rice Field has achieved a balance between social value and economic benefits by driving farmers' income through order agriculture and providing agricultural technology guidance, resulting in an average annual income increase of over 100,000 yuan per family for farmers transitioning to industrial workers [2]. - From 2020 to 2024, the company has procured over 14 billion yuan in raw grain, with over 80% of employees at its Xinchang factory being local farmers [2]. Group 3: Product Innovation - The company has restructured its product value chain by innovating in product categories, such as transforming corn into various health-oriented snack products, which has led to corn category revenue reaching 433 million yuan, making it the company's second-largest core category [3].
喜迎农民丰收节,十月稻田订单农业助力农民增收致富