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2025“全球POD生态+”大会召开:POD按需定制成跨境电商新焦点丨最前线

Group 1 - The 2025 "Global POD Ecosystem + Cross-Border E-commerce Trend Selection Conference" was held in Shenzhen from September 19, organized by Miduo Technology [1] - CEO of Miduo Technology, Deng Hai, emphasized that digitalization and new globalization driven by digital technology present significant opportunities [1] - Deng Hai outlined the evolution of China's cross-border e-commerce in three stages: the "Wild Era" focused on "selling out," the "Chaotic Era" with intensified competition, and the current "Awakening Era" aimed at "brand globalization" [1] Group 2 - According to data from the General Administration of Customs, China's cross-border e-commerce export value is projected to reach approximately 2.15 trillion yuan in 2024, representing a year-on-year growth of 16.9% and accounting for 8.5% of total goods trade exports [1] - Major export destinations include the United States, the United Kingdom, and Germany, with consumer goods dominating exports across categories such as apparel, digital products, and home appliances [1] - The report highlighted that the sources of goods remain concentrated in coastal provinces such as Guangdong, Zhejiang, and Fujian [1] Group 3 - The founder of Global Custom Network, Liu Hong, released the "2025 Global POD Customization Trends Report" during the conference [2] - POD (Print on Demand) is expanding its categories and application scenarios, extending from clothing and footwear to home goods, jewelry, pet supplies, and digital accessories [2] - The integration of POD into various channels such as TikTok Shop, Amazon, Temu, and independent sites has garnered significant attention during the conference [2]