上线一年DAU突破3000万,腾讯《三角洲行动》彻底爆发了
TENCENTTENCENT(HK:00700) 3 6 Ke·2025-09-22 08:19

Core Insights - The game "Delta Action" has achieved significant success, with its Daily Active Users (DAU) surpassing 30 million on its anniversary, marking a rapid growth from 20 million in just two months and 1.2 million in over six months since its launch [1][3][4] Group 1: Game Performance - The DAU growth rate of "Delta Action" is unprecedented, with the game reaching 30 million DAU much faster than previous milestones [3][4] - The game has not yet accounted for foreign players, indicating potential for even greater user engagement [3] Group 2: Strategic Approach - Tencent's strategy for "Delta Action" focuses on long-term engagement, aiming to create a "Games as a Service" (GaaS) model that meets evolving player needs [3][4] - The game is designed for multi-platform compatibility, catering to different player preferences, with PC emphasizing deep combat and mobile focusing on casual gameplay [4][6] Group 3: Development and Quality - The development team, Linlangtianshang, has a strong background in creating successful FPS games, which has contributed to the positive reception of "Delta Action" prior to its launch [6] - The team emphasizes high-quality production and a thoughtful approach to game design, aiming to uncover unrecognized player demands [6]