Core Insights - Xiaomi's founder Lei Jun expressed the immense pressure of simultaneously venturing into electric vehicles and restarting chip development, likening it to funding two children’s college education at once [2][3] - Despite external perceptions of Xiaomi's success, Lei Jun indicated that every step taken in recent years has been driven by challenges [3] Product Launch and Strategy - Xiaomi will unveil its new flagship smartphone series, Xiaomi 17, during Lei Jun's upcoming annual speech, which is themed "Change" [3] - The Xiaomi 17 series will feature the new Surge OS3 and the fifth-generation Snapdragon 8 chipset, marking a significant leap in Xiaomi's high-end strategy [5] - Over the past five years, Xiaomi has invested over 100 billion yuan in R&D, with plans to double this to 200 billion yuan in the next five years [5] Automotive Business - Xiaomi's automotive venture has seen rapid success, with the cumulative sales of its vehicles reaching 224,800 units by August 2025, achieving 64% of its annual target [5] - The SU7 model sold 19,848 units in August, leading the mid-to-large sedan segment, while the YU7 topped the mid-to-large SUV sales with 16,548 units [5] Chip Development - Xiaomi has made significant strides in chip development, launching the 3nm process-based Xuanjie O1 chip, which is now featured in the Xiaomi 15S Pro and Xiaomi Pad 7 Ultra [6] - The cumulative R&D investment in the Xuanjie chip has exceeded 13.5 billion yuan, with plans for further investment of over 6 billion yuan this year [6] - The roadmap for the next Xuanjie O2 chip is expected to be revealed during the upcoming speech, targeting mobile, tablet, and automotive applications [6] Financial Performance - Xiaomi reported a record revenue of 115.96 billion yuan for Q2 2025, a year-on-year increase of 30.5%, and an adjusted net profit of 10.83 billion yuan, up 75.4% [6] - The growth in revenue is attributed to the simultaneous advancement of its smartphone, automotive, and chip sectors, indicating a solid growth momentum for the company [6]
雷军自曝“豪赌”心路:押上小米十年家底,造车造芯全线冲锋!