XIAOMI(HK:01810) Sou Hu Cai Jing·2025-09-25 23:19Core Insights - Xiaomi's founder Lei Jun delivered his sixth annual speech themed "Change," highlighting the company's transformation into a "hardcore technology company" from an "internet company" over the past five years [4][10] - The company launched several new products, including the Xiaomi 17 series flagship, Xiaomi Pad 8 series, and various home appliances, showcasing its commitment to innovation across multiple sectors [1][4] Technology and Innovation - Xiaomi has made significant investments in core technologies, with a commitment to invest 100 billion yuan in R&D over the next five years, reflecting a strategic shift towards technological advancement [10] - The company introduced its self-developed 3nm flagship SoC chip,玄戒O1, positioning itself among the top global tech firms with advanced chip design capabilities [10][13] Automotive Sector - The Xiaomi YU7 SUV has seen over 40,000 units delivered since its launch, with a significant portion of buyers being families, indicating strong market demand [4][10] - Xiaomi's SU7 series has become a best-seller in the 200,000 yuan and above category, with the SU7 Ultra achieving notable performance records on the Nürburgring track [13] Customization and Consumer Experience - Xiaomi is the first Chinese automaker to offer a customization service, aiming to provide a luxury experience comparable to high-end brands, thus promoting "luxury equality" [9][10] - The company has established a dedicated customization center in Beijing, enhancing the consumer experience and integrating high-quality service into its automotive offerings [9]