XIAOMI(HK:01810) Hua Xia Shi Bao·2025-09-26 07:32Core Viewpoint - Xiaomi is actively pursuing legal action against malicious online activities, including false statements and defamation, to protect its brand reputation and user rights [2][5][6]. Group 1: Legal Actions and Monitoring - Xiaomi's legal department has evaluated 16,465 online sentiment clues and is monitoring 231 accounts, with civil lawsuits filed against 92 malicious infringement accounts [2]. - The company has initiated 35 lawsuits to assist affected car owners facing online attacks, emphasizing a "zero tolerance" approach to online infringement [2][8]. - The legal team is gathering evidence from hundreds of accounts and has initiated multiple lawsuits, with several cases currently under investigation [8]. Group 2: Industry Context and Support - Xiaomi's automotive division has faced significant online hostility, being labeled as one of the most attacked car manufacturers since its launch [5]. - The company supports a nationwide initiative by six government departments to combat online chaos in the automotive industry, which includes addressing illegal profit-making and malicious defamation [5][6]. - The media has highlighted the prevalence of black public relations and online misinformation, which disrupts the healthy development of the automotive sector, particularly in the new energy vehicle market [6][10]. Group 3: User Engagement and Feedback - Xiaomi has opened a dedicated channel in its app community to collect user feedback and provide support for rights protection [3]. - The company encourages a respectful and fact-based online discourse to foster a healthy and orderly internet environment [2].