“茅五”等名酒动销回暖；古井贡酒推26度国际化新品

Industry Overview - The liquor industry is experiencing a seasonal recovery, with premium brands like Moutai and Wuliangye seeing improved sales, while overall market conditions remain challenging [1][2] - Moutai's sales have reportedly increased significantly, with a year-on-year growth of over 20% and a month-on-month increase of approximately 100% in September [1] - Despite the recovery in premium liquor sales, the overall sales performance across the industry is still below previous years, indicating a disparity between leading brands and the broader market [3] Production Data - In September, the national liquor production dropped by 18.2% year-on-year, totaling 20.7 million tons, with a cumulative production of 235.2 million tons for the first nine months, reflecting a 9% decline [4] - Beer production also saw a slight decrease of 1.8% in September, with a total of 358.3 million tons produced, and a cumulative production of 2,683.3 million tons for the first nine months, down by 0.2% [5] Company Developments - Gujing Gongjiu launched a new product line named "Han, Tang, Song, Ming," aimed at the international market, featuring a 26-degree alcohol content that balances flavor and smoothness [6][7] - Jian Nan Chun plans to reduce its stake in Huaxi Securities by up to 26.25 million shares, representing 1% of the company's total shares, to meet liquidity needs, potentially raising around 250 million yuan [9][10] - Moutai 1935 has intensified its marketing efforts by sponsoring events such as the "Bay Area Moonrise" film music concert and partnering with the Golden Rooster and Hundred Flowers Film Festival [11] - Dazhen Zhenjiu has signed over 3,000 alliance merchants, significantly increasing its market presence across 30 provinces and 212 cities [13] - Qingdao Beer is enhancing its international presence through a strategic partnership in Thailand, building on its established sales network [14] - Asahi Beer has announced price increases for certain imported products in response to rising operational costs [15]