Apple(US:AAPL) 3 6 Ke·2025-10-10 00:03Core Viewpoint - The introduction of the iPhone 17e aims to address inventory issues and retain users who are considering switching to Android, while also providing a lower-cost option within Apple's ecosystem [1][11][13]. Product Specifications - The iPhone 17e is expected to feature a 6.1-inch screen, similar to the iPhone 16, and will adopt the "Dynamic Island" design, marking the end of the "notch" era for Apple [5][8]. - It is anticipated to use a modified version of the A19 chip, likely with 6 CPU cores and a reduced GPU configuration of 4 cores, which should suffice for its intended performance [8][10]. - The device will maintain a minimum of 8GB RAM and a 16-core NPU, with storage starting at 128GB, and will support USB 2.0 and 18W charging [10]. Market Strategy - The iPhone 17e is positioned as a budget-friendly option to retain users who are hesitant to upgrade from older models like the iPhone 11 or iPhone XR, without aiming for high-end performance [11][15]. - This strategy reflects Apple's need to adapt to a market where high-end sales growth has plateaued, and entry-level users are increasingly at risk of switching to Android [13][18]. Competitive Landscape - The introduction of the iPhone 17e is part of a broader strategy to cover a wide price range and product lineup, including the upcoming foldable iPhone, to maintain market share against competitors like Xiaomi and Huawei [16][18]. - Apple's approach to creating a diverse product line, while potentially diluting the brand's premium image, is seen as a necessary response to competitive pressures in the smartphone market [22].