Group 1 - The core viewpoint of the article emphasizes the importance of the night economy as a driving force for urban vitality and economic growth, particularly in major cities like Shanghai [3][7] - The night economy is described as a deep integration of urban culture, technology, and commerce, rather than just a simple combination of dining and entertainment [7] - The CEO of Budweiser Group expresses confidence in the continuous investment in China, highlighting the country as a key market and strategic support for the company's global strategy [9] Group 2 - Budweiser Group has been operating in China for over 40 years and considers it the largest market in Asia, focusing on business expansion and talent cultivation [9] - The company employs a "super platform" strategy to enhance consumer experience, integrating global IP resources with local operations to create a unique market presence [9] - Budweiser Group plans to strengthen brand building and product diversification to meet the quality demands of Chinese consumers, while fostering ecological cooperation with distributors and retailers [9]
百威集团全球CEO邓明潇:深耕中国市场 共筑城市“夜间活力”