苹果公司CEO库克：企业没有部署AI，就会丧失竞争力

Core Insights - Apple's CEO Tim Cook emphasized that AI is not a distant concept but a foundational technology deeply integrated into the company's operations, enhancing human creativity through Apple Intelligence [2][4] - The company maintains a user-centric approach in its AI strategy, focusing on practical applications that improve user lives, such as health monitoring and emergency services [2][5] - Cook highlighted the rapid adoption and creativity of the Chinese developer community in integrating AI into workflows, showcasing successful local innovations [2][6] AI Integration in Apple - AI is utilized across all functional departments within Apple, from code assistance to optimizing manufacturing processes and large-scale sales training [2][5] - The company has developed tools that empower developers to leverage AI effectively, enhancing the capabilities of various applications [5][14] - Cook stated that without AI deployment, companies risk losing competitiveness and missing out on revenue growth opportunities [14] AI's Impact on Health and Safety - Cook shared a case where an Apple Watch detected abnormal health metrics, leading to timely medical intervention for a user, illustrating AI's potential to save lives [8][9] - The integration of AI in health technology can significantly improve life quality and longevity, enabling users to monitor their health without frequent hospital visits [9] AI in Education - Cook discussed the role of AI in education, emphasizing its ability to assist students in formulating constructive questions and solutions, which is crucial for critical thinking [10][12] - The educational approach at Tsinghua University focuses on developing students' abilities to ask meaningful questions and shape values, particularly in the context of AI usage [12][13] Developer Community in China - The speed at which Chinese developers adopt AI technologies is remarkable, with a significant percentage actively participating in the developer community [6][7] - Cook noted that the creativity and innovation of young Chinese developers are impressive, contributing to rapid advancements in AI applications [7][12]