KWEICHOW MOUTAI(SH:600519) Sou Hu Cai Jing·2025-10-21 11:26Core Viewpoint - Recent market rumors suggest that Moutai Group's new management has proposed a new channel strategy, planning to open 650 new Moutai specialty stores nationwide starting in October, targeting previously untapped county, city, and provincial markets [1] Group 1: New Channel Strategy - Moutai Group aims to invest in new specialty stores with investment thresholds set at 500,000 yuan, 1 million yuan, and 2 million yuan, which will include a certain proportion of Feitian quotas and renovation subsidies [1] Group 2: Official Response - On October 21, Moutai responded to inquiries about the rumors, labeling them as "false information" and emphasized that official announcements should be regarded as the authoritative source [2] - Moutai previously issued a statement on September 12, warning that various recruitment activities claiming to be associated with Moutai were unauthorized and urging market participants and consumers to remain vigilant against potential scams [2] Group 3: Financial Performance - According to the semi-annual report, Moutai's revenue for the first half of the year reached 91.094 billion yuan, with a net profit of 45.4 billion yuan, reflecting year-on-year growth rates of 9.2% and 8.9% respectively [4] - As of the end of June, the number of domestic and international distributors was 2,280 and 115, with net increases of 137 and 11 respectively [4]