宁波银行跻身“全球银行品牌增速50强”,品牌价值增速获国际权威认可

Core Insights - The article highlights that Bank of Ningbo ranked 33rd in the "Top 50 Fastest Growing Global Bank Brands" list published by The Banker and Kantar, showcasing its brand growth potential and international recognition as one of only two Chinese banks on the list [1][2] Brand Recognition and Growth - The ranking is based on customer perception and evaluates the expected growth in brand value over the next 12 months, emphasizing the importance of building brand assets that match the bank's scale [1] - The survey covered 26 global markets with 10,400 respondents, ensuring scientific validity and representativeness [1] Financial Performance - As of June 2025, Bank of Ningbo's total assets exceeded 3.47 trillion yuan, reflecting an 11.04% increase since the beginning of the year [8] - In the first half of 2025, the bank reported operating income of 37.16 billion yuan and a net profit attributable to shareholders of 14.77 billion yuan, representing year-on-year growth of 7.91% and 8.23% respectively, indicating stable profitability and asset quality [8] Brand Strategy and Public Engagement - The bank has consistently focused on the principle of "professionalism creates value," optimizing services based on differentiated customer needs and enhancing its core competitiveness [8] - Bank of Ningbo has integrated brand building into public life through initiatives like its partnership with the Ningbo Tennis Open, which has helped to modernize its brand image and resonate with the public [8][9] Industry Context - The recognition of Bank of Ningbo's brand growth is indicative of the broader trend of internationalization in the Chinese banking sector, marking a significant milestone in its brand development journey [9]