Core Viewpoint - The company, Guoquan Food (Shanghai) Co., Ltd., reported significant growth in its third-quarter performance for 2025, driven by the successful implementation of its "Community Central Kitchen" strategy and channel expansion efforts [1][10]. Store Expansion - In the third quarter of 2025, Guoquan added 361 new stores, representing a substantial year-on-year increase of 98% compared to the same period in 2024 [2][10]. - As of September 30, 2025, the total number of stores reached 10,761, marking a historical high for the company [5][10]. Financial Performance - The company anticipates achieving revenue between RMB 18.50 billion and RMB 20.50 billion for the third quarter, reflecting a year-on-year growth of approximately 13.6% to 25.8% [1][6]. - Core operating profit is expected to be between RMB 65 million and RMB 75 million, indicating a year-on-year increase of about 44.4% to 66.7% [1][7]. Business Strategy - Guoquan continues to deepen its brand positioning with the slogan "For home dining, choose Guoquan," leveraging a diverse range of meal package offerings and a multi-channel approach that integrates online and offline strategies [3][10]. - The company is focusing on the integration of "stores + online + unmanned retail" to adapt to the changing consumer environment and expand its retail network [10]. Product and Service Innovation - Guoquan is enhancing its product offerings by introducing high-value meal packages that cater to various dining scenarios, including breakfast, lunch, and late-night snacks, thus promoting a shift from "dinner as a non-necessity" to a comprehensive "four meals a day" structure [12]. - The company has invested in its supply chain capabilities, with seven owned factories and the construction of the Hainan Guoquan International Food Industrial Park, which will further strengthen its supply chain management [12][13]. Membership and Customer Engagement - As of June 30, 2025, Guoquan reported a registered membership of 50.3 million, a year-on-year increase of 62.8%, with a prepaid card balance of RMB 590 million, up 37.2% [13]. - The company is enhancing its customer engagement through a robust membership management system, aiming to increase repurchase rates and customer loyalty [13]. Future Outlook - Guoquan plans to continue its business development focusing on "channel integration," "scene innovation," and "data-driven" strategies, with new projects like "Guoquan Stir-fry" set to launch in early 2026 [13].
锅圈发布 2025 年三季报 延续高速增长势头