劲仔食品回应毛利率下降：线上高毛利产品占比降低

Group 1 - The core viewpoint of the article is that Jinzhai Food has experienced revenue growth without profit increase in the first three quarters of the year, primarily due to a decline in gross margin and an increase in sales expenses [2] - The company reported a slight decrease in gross margin this year, attributed to changes in channel structure, where high-margin products in new media channels have lower cost-effectiveness due to significant expense investments [2] - Jinzhai Food is focusing on channel construction to enhance brand presence and consumer reach, planning to maintain market expense investment and strengthen channel development to improve profitability through increased market scale [2]