Core Insights - The article discusses how Haidilao is leveraging artificial intelligence (AI) to enhance customer experience and operational efficiency in the face of industry competition and growth challenges [1][3]. Group 1: AI Integration and Customer Experience - Haidilao is collaborating with Volcano Engine to implement AI decision-making systems across its nationwide stores by 2024, aiming to improve customer experience and operational efficiency [1]. - The introduction of AI has allowed Haidilao to anticipate customer preferences, leading to more proactive service [1]. - The company has developed an AI assistant named "Xiao Lao Lao" for customer interactions, which personalizes recommendations and streamlines reservation processes, reducing booking time by approximately 30% [2]. Group 2: Employee Efficiency and Training - Haidilao has created an AI tool called "Haidilao Damingbai" for employee training and support, addressing various employee needs from onboarding to psychological counseling [2]. - The integration of AI into the training system has significantly improved internal operational efficiency, with employees interacting with AI on a daily basis [2]. Group 3: Business Impact and Strategy - The implementation of AI has resulted in over a 50% increase in the efficiency of marketing strategy execution, showcasing the tangible benefits of technology in business operations [3]. - Haidilao's digital transformation strategy focuses on enhancing consumer experience and operational efficiency, positioning AI as a critical tool in a highly competitive hotpot industry [3].
“火锅+AI”,助力贴心服务“涮”出人情味儿