RPC(SZ:000650) Cai Fu Zai Xian·2025-10-31 04:52Core Insights - The "Green Leaf Guardian Plan" is a public welfare project initiated by the women's health brand, Yinhujie, under Renhe Pharmaceutical, focusing on improving health and development for women in remote areas [2][3] Group 1: Project Overview - The project aims to provide support through material donations and entrepreneurial empowerment, specifically targeting women's health and development in the Inner Mongolia region [1] - Over the past three years, the plan has donated nearly 4 million yuan in cash and materials, covering 4 provinces and 9 regions, and has established 5 women's health centers benefiting tens of thousands of women [2] Group 2: Activities and Collaborations - The initiative includes customized health gift packages and sanitary care products for local women, along with training courses in non-material cultural heritage crafts and e-commerce operations in collaboration with local women's federations [2] - The involvement of local intangible cultural heritage inheritors as brand ambassadors signifies a shift from health care to cultural transmission and economic empowerment for women [2] Group 3: Brand Commitment - Yinhujie has been dedicated to women's health for 26 years, expanding its product range from single care items to a comprehensive matrix including washes, medicines, and daily chemicals, with its women's care liquid being the top-selling category in China [3] - The brand's new strategy for 2025 emphasizes achieving a balance in women's health and life, with the "Green Leaf Guardian Plan" serving as a public welfare extension of this philosophy [3] Group 4: Future Directions - The recent activities in Hulunbuir represent an expansion of the "Green Leaf Guardian Plan," showcasing the brand's commitment to corporate social responsibility and support for women's development in China [4] - Yinhujie plans to continue its efforts in promoting women's health and development, aiming to extend its support to more areas in need [4]