瑞幸咖啡入驻进博会多个国家馆

Core Insights - Luckin Coffee is expanding its international presence by entering multiple national pavilions at the 8th China International Import Expo, showcasing coffee trade and cultural cooperation with global core production areas [1][3] - China is becoming a growth engine for the global coffee industry, with local coffee brands like Luckin Coffee acting as a bridge between global production areas and domestic consumption [3] Group 1: International Expansion - Luckin Coffee has signed a five-year memorandum of understanding with Brazil for the procurement of 240,000 tons of coffee beans, valued at 10 billion yuan [3] - The company has become the largest buyer of Brazilian coffee beans in China, accounting for approximately 60% of Brazil's coffee bean exports to China in 2024 [3] Group 2: Local Development - In March 2024, Luckin Coffee established a "Luckin Coffee Exclusive Coconut Island" in Indonesia, planning to procure 1 million tons of high-standard raw coconuts over the next five years [3] - The establishment of a coffee fresh fruit processing plant in Yunnan in 2024 marks Luckin's commitment to deepening its local operations [3]