AIA(HK:01299) 2 1 Shi Ji Jing Ji Bao Dao·2025-11-10 03:27Core Insights - AIA Life Insurance emphasizes the importance of protection-oriented products, with 43% of new business value in the first half of 2025 coming from critical illness and life insurance products, and over 90% of agents selling these products [1][2] - The company has paid out 2.49 billion yuan in claims, providing protection for nearly 240,000 families [1] - AIA's commitment to protection products is seen as a differentiating factor in the insurance industry, promoting a philosophy of returning to the core of insurance [1][2] Group 1: Business Strategy - AIA believes that protection-oriented business is fundamental to the insurance industry, focusing on social responsibility and risk planning for families [2][3] - The company is transitioning from single product sales to a more comprehensive "product plus service" value proposition, encouraging agents to provide holistic risk planning solutions [2][6] Group 2: Agent Development - AIA's training system emphasizes the importance of protection concepts, with new agents learning about protection products first [3][4] - The company aims to cultivate a high-capacity agent team that can effectively combine protection products with other financial solutions, ensuring that health protection remains a core component of any proposal [5][6] Group 3: Future Growth and Market Expansion - AIA has set ambitious growth targets, aiming for a 40% compound annual growth rate in new business value from 2025 to 2030, as part of its strategic vision for China [8] - The company focuses on replicable success models, emphasizing long-termism, customer-centricity, and innovation to support its market expansion [7][8]