Core Viewpoint - The stock of Zhenjiu Lidu (06979) has increased by over 3%, reaching HKD 9.71 with a trading volume of HKD 54.55 million, driven by the chairman's personal branding efforts and new product launches [1] Group 1: Company Developments - Chairman Wu Xiangdong has started building a personal brand through short videos, achieving over 200 million views in four months, establishing himself as a leading figure in the liquor industry [1] - The company launched "Bull Market Craft Beer" on August 8, which was first introduced through a live stream by the chairman, resulting in significant media coverage [1] - On September 19, the chairman announced the official launch of "Da Zhen" during a live stream [1] Group 2: Market Expansion - A seasonal mobilization meeting was held on November 2 to summarize market development experiences and plan for the next phase of work, with Chairman Wu Xiangdong in attendance [1] - The Wan Shang Alliance project has successfully signed over 3,500 clients to date [1] - "Da Zhen. Zhenjiu" has expanded its reach to 30 provinces and 250 cities across the country [1]
珍酒李渡再涨超3% 董事长吴向东已成行业顶流IP 万商联盟已签约客户超3500家