马斯克万亿美元薪酬背后：造车没意思了？｜财经早察

Core Viewpoint - Tesla's board has approved a $1 trillion compensation plan for CEO Elon Musk, which is more of a stringent "bet agreement" than a salary, requiring the company's market value to rise from over $1 trillion to $8.5 trillion and annual profits to reach $400 billion within ten years [2][4] Summary by Sections Compensation Plan - The compensation plan is contingent on achieving ambitious targets, including a twenty-fold increase in profits from last year's $17 billion to $400 billion [2] - The agreement specifies breakthroughs in four core areas: vehicle deliveries, Full Self-Driving (FSD), Robotaxi, and humanoid robots [2] Business Model Transformation - Tesla aims to transition from being a traditional car manufacturer to a service-oriented business model, akin to "Apple on wheels," where the car serves as a data-collecting platform and a service hub [3] - The goal is to create a closed-loop ecosystem that locks users into Tesla's services, increasing customer retention and revenue [3] Challenges and Strategic Focus - Musk faces the challenge of scaling production, driving technological innovation, and achieving exponential profit growth simultaneously, which is described as a "impossible triangle" in traditional manufacturing [4] - The Chinese supply chain is identified as a critical lever for Tesla to achieve its ambitious goals, leveraging China's efficient and cost-effective production capabilities [4] Market Sentiment - Despite the grand vision, Tesla's stock has declined, reflecting market skepticism about the feasibility of Musk's ambitious plans and concerns over his divided attention among multiple companies [4][5] - The execution of this strategy is seen as highly challenging, with potential risks if any key aspect, such as FSD or Robotaxi, fails to materialize [4]