Core Viewpoint - The visit of the International Olympic Committee President to Mengniu Group highlights the integration of sports and nutrition, as well as sustainable development initiatives in the dairy industry [1][7]. Group 1: Environmental Initiatives - Mengniu has been recognized for its impressive achievements in desertification control in the Ulan Buh Desert, with the planting of 98 million desert plants and greening over 220 square kilometers [11]. - The company launched the "Sand Sea Dream" ecological protection plan, aiming to complete 10 million square meters of windbreaks and enhance the ecological diversity and stability of the Ulan Buh region over the next five years [5]. - Mengniu's efforts in ecological restoration are integrated with industrial development, creating an organic dairy industry chain that aligns with the concept of "green mountains and clear waters are invaluable assets" [12]. Group 2: Corporate Responsibility and Future Plans - As the first Olympic global partner in the dairy industry, Mengniu is committed to promoting Olympic values and integrating desert management with industrial development [9]. - The company plans to continue its role as a TOP partner, contributing to sustainable development efforts and the advancement of global sports [9]. - Mengniu aims to accelerate its layout in basic nutrition, functional nutrition, and medical nutrition, supporting China's health-first development strategy [16]. Group 3: Global Representation - During the 2024 Paris Olympics, Mengniu showcased its desert management achievements by creating a 140-square-meter desert oasis leisure area at the beach volleyball venue under the Eiffel Tower [13]. - The company's green practices exemplify the responsibility of Chinese enterprises in addressing global environmental challenges [16].
国际奥委会主席考文垂到访蒙牛集团,点赞乌兰布和沙漠治理实践