Core Viewpoint - The Z generation is becoming the main consumer force, driving trends in the entertainment industry, as evidenced by the booming "concert economy" and "IP economy" [1] Financial Performance - In the first half of the 2026 fiscal year, the company reported revenue of 40.47 billion RMB, a year-on-year increase of 33%, and a net profit attributable to shareholders of 5.2 billion RMB, up 54% [2][4] Strategic Transformation - The company's name change reflects its keen market insight, and the latest interim report showcases the effectiveness of its "Entertainment + AI" strategic transformation, leading to a diversified business model [2][5] - The performance of the company's segments, particularly in performance content and technology, as well as IP derivative businesses, has been outstanding, with revenues of 13.39 billion RMB and 11.60 billion RMB, showing year-on-year growth of 15% and 105% respectively [2][4] Business Development - The company has successfully transitioned from a ticketing platform to a comprehensive entertainment ticketing platform, with over 300 million users and coverage of more than 40 subcategories [5] - The new AI-driven app is becoming a key entry point in the real entertainment consumption sector, enhancing service efficiency [6] IP Derivative Business - The IP derivative business has seen explosive growth, with the core unit, Aliyu, achieving a doubling of revenue and profit metrics [7] - The company has established partnerships with hundreds of quality IPs and thousands of brands, demonstrating strong IP monetization capabilities [7] Content Production - The company has launched several high-quality performance projects, leading to a more than 50% year-on-year increase in live entertainment content revenue [6] - The film and series production segments have also shown significant growth, with the series business revenue reaching 4.84 billion RMB [7] Market Position and Future Outlook - The company is building a comprehensive entertainment ecosystem that spans the entire industry chain, enhancing its resilience and growth potential [9] - The launch of "Damai International" marks the company's first step towards global expansion, providing ticketing services for various events worldwide [9] Analyst Ratings - Analysts from various firms have given strong recommendations for the company, highlighting its growth potential and strategic positioning in the market [10]
大麦娱乐中报强化“娱乐+AI”成长叙事：营收利润齐增长 多元布局强化全链路竞争力