XIAOMI(HK:01810) Sou Hu Cai Jing·2025-11-17 05:00Core Points - Lei Jun emphasized the importance of aesthetics in the design of the Xiaomi SU7, stating that "looks are paramount" in the product definition [7][8] - The controversy arose from a previous interview where Lei Jun's comments were interpreted as prioritizing aesthetics over safety, leading to public debate [6][8] - Lei Jun clarified that Xiaomi's automotive design adheres to stringent safety standards, including the 2024 version of C-NCAP and the 2023 version of Euro NCAP, asserting that "safety is paramount" [16][11] Summary by Sections - Product Design Philosophy - Xiaomi's approach to the SU7 emphasizes visual appeal as the primary design criterion, differing from their previous mobile phone strategies [7] - The focus on aesthetics has been misinterpreted by some as neglecting safety considerations [8] - Safety Standards - Lei Jun reiterated that Xiaomi vehicles are designed with the highest safety standards in mind, aiming for top ratings in established safety tests [16] - The company aims to balance aesthetics and safety, arguing that both can coexist in automotive design [17]