App Store大更新：推出新的开发者计划，降低计划分成比例

Core Insights - Apple has launched the Mini Apps Partner Program to enhance the App Store ecosystem by enabling developers to create mini apps, which are independent experiences built using HTML5 and JavaScript embedded within existing apps [1][8][12] Summary by Sections Mini Apps Definition - Mini apps are independent experiences that can be integrated into existing applications, similar to WeChat mini programs, but are not directly related to Tencent [4][5][12] - The support for mini apps predates the introduction of lightweight apps in 2020, with guidelines established as early as 2017 [4][12] Mini Apps Partner Program - The program allows developers to create mini apps that comply with Apple's guidelines, requiring the host app to be on iOS or iPadOS and to use specific Apple technologies [8][9] - Developers participating in the program can retain 85% of the revenue from in-app purchases, with Apple taking a 15% commission, regardless of the revenue scale [11][12] Historical Context and Future Outlook - The introduction of the Mini Apps Partner Program is seen as a strategic move by Apple to adapt to technological trends and enhance the App Store ecosystem [12][16] - The program aims to provide a safer and more efficient digital goods consumption experience while attracting more developers through lower commission rates [12][13] - There are expectations for the program to expand to more platforms and improve user experiences, with potential collaborations with other services like WeChat [17][18]