RLX Technology(US:RLX) Sou Hu Cai Jing·2025-11-17 15:40Core Insights - The company reported strong financial performance in Q3 2025, with net revenue reaching RMB 1.1293 billion (USD 158.6 million), a quarter-on-quarter increase of 28.3% and a year-on-year increase of 49.3% [1][3] - The adjusted net profit for Q3 2025 was RMB 295.4 million (USD 41.5 million), reflecting a quarter-on-quarter growth of 1.4% and a year-on-year growth of 12.1% [1] - The gross profit for Q3 2025 was RMB 352.6 million (USD 49.5 million), with a gross margin of 31.2%, an increase of 4.0 percentage points year-on-year [1] Financial Performance - The company achieved an adjusted operating profit of RMB 187.8 million (USD 26.4 million) in Q3 2025, representing a significant year-on-year increase of 123.6% [3] - As of September 30, 2025, the company had total cash and cash equivalents amounting to RMB 15.3511 billion (USD 2.1564 billion) [1] Strategic Initiatives - The CEO highlighted the company's robust execution in international expansion and innovation, which is driving sustainable business growth despite ongoing macroeconomic challenges [3] - The company is focusing on localized product offerings tailored to specific market characteristics, particularly in the Asia-Pacific and European regions, to strengthen its market position [3] - The launch of a self-developed oral film product in the UK marks a significant step in product diversification and enhancing user experience, aligning with the company's long-term vision [3]