XIAOMI(HK:01810) Sou Hu Cai Jing·2025-11-20 07:00Core Insights - Xiaomi Group reported a strong Q3 2025 financial performance with revenue of 113.1 billion yuan, a year-on-year increase of 22.3%, and an adjusted net profit of 11.3 billion yuan, up over 80% year-on-year [1][5] - The company has achieved over 100 billion yuan in net profit for three consecutive quarters, indicating a solid transition into a phase of normalized high profitability [5] Revenue and Profit Growth - For the first three quarters of 2025, Xiaomi achieved total revenue of 340.37 billion yuan, a 32.5% increase year-on-year, and an adjusted net profit of 32.817 billion yuan, up 73.5% year-on-year [6] - The growth is attributed to the strong performance of its smartphone, automotive, and smart home appliance sectors, with innovative businesses like electric vehicles and AI contributing 29 billion yuan in revenue [6] Business Performance - In Q3, Xiaomi's smartphone shipments reached 43.3 million units, marking nine consecutive quarters of year-on-year growth, with a global market share of 13.6% [8] - The AIoT platform connected devices surpassed 1 billion, reaching 1.036 billion, with monthly active users at 742 million [8] - Internet services revenue hit a record high of 9.4 billion yuan, growing 10.8% year-on-year [8] Strategic Positioning - Xiaomi's unique business model integrates hardware, software, and services, creating a comprehensive smart living experience that is difficult for competitors to replicate [11] - The company has established a clear ecosystem synergy among its three growth curves: smartphones as the primary user interface, automotive as the second revenue engine, and smart appliances enhancing the overall ecosystem [11][20] Automotive Business - The automotive sector reported revenue of 28.3 billion yuan in Q3, a staggering 197.9% increase year-on-year, with a delivery volume of 108,800 units, marking a 33.8% increase from Q2 [15] - Xiaomi's first electric vehicle achieved profitability within a year and a half of its launch, a unique feat among new automotive entrants in China [15] Smart Home Appliances - Xiaomi's high-end smart appliance segment is gaining traction, with new product launches and the opening of a smart appliance factory in Wuhan, which will support large-scale production [17] - The company is positioned as a key player in driving the upgrade of home appliance products, leading trends in smart and scenario-based consumption [17] Research and Development - Xiaomi's R&D investment reached 23.5 billion yuan in the first three quarters of 2025, with a record high of 9.1 billion yuan in Q3, reflecting a 52.1% year-on-year increase [20][21] - The company is transitioning from an internet company to a hard-tech leader, with significant advancements in AI and self-developed chips [21] Market Outlook - Analysts view Xiaomi's long-term value positively, citing its robust balance sheet, strong ecosystem integration, and competitive advantages in the electric vehicle sector [23][24] - The synergy between smartphones, electric vehicles, and AIoT is expected to unlock substantial growth potential, bringing Xiaomi closer to its goal of reaching a trillion-dollar market valuation [24]