投资印度版携程9年，携程套现170亿元

Core Insights - Ctrip Group reported a significant increase in net profit for Q3 2025, reaching RMB 19.9 billion, a year-on-year growth of 194%, marking a rare instance where net profit exceeded revenue [1] - The profit surge was primarily driven by a strategic exit from a cross-border investment, specifically the sale of part of its stake in Indian online travel giant MakeMyTrip, yielding approximately RMB 17 billion [1][4] - Excluding this investment gain, Ctrip's net profit for Q3 was substantially lower than the previous year's RMB 6.8 billion [1] Financial Performance - Total net revenue for Q3 2023 was RMB 13.74 billion, reflecting a year-on-year increase of 99% [2] - Accommodation revenue reached RMB 5.59 billion, up 92% year-on-year, while transportation revenue surged by 705% to RMB 5.37 billion [2] - Operating profit stood at RMB 3.91 billion, with an operating profit margin of 28.4% [2] Investment Strategy - Ctrip's investment in MakeMyTrip began in January 2016 with an investment of USD 180 million in convertible bonds, marking a strategic move into the Indian market [4] - The investment was based on the potential of the Indian market, which was projected to grow significantly, supported by a rising middle class [4] - Ctrip's stake in MakeMyTrip increased over the years, culminating in a sale of shares in June 2025, reducing its voting rights from 45.3% to 16.9% [5][6] Growth Engines - Ctrip identified three main growth engines: AI technology, inbound tourism, and targeted market segmentation [8][9] - The company is leveraging AI to enhance customer service and operational efficiency, with its AI travel assistant TripGenie seeing a user growth of over 200% [8] - Inbound tourism is highlighted as a rapidly growing segment, with significant potential for growth compared to developed countries [9] Market Challenges - Despite strong Q3 performance, the online travel industry faces renewed price competition, particularly with competitors like JD and Douyin entering the market [12] - Ctrip's management emphasized the importance of quality service over price competition, although market trends may challenge this approach [12] - The recovery of international travel remains slow, with global airline capacity only at 88% of pre-pandemic levels, impacting Ctrip's international growth [12] Marketing and Shareholder Returns - Ctrip is adopting a more refined marketing strategy, adjusting spending based on market maturity and channel characteristics [13] - The company announced a new USD 5 billion stock buyback plan, indicating a commitment to shareholder returns amidst market recovery and competition [13]