Core Insights - BMW showcases its new generation technology cluster at the 2025 Guangzhou Auto Show, emphasizing its advancements in electric and intelligent driving technologies [2] - The new generation BMW iX3 will be the first model to feature these technologies, set to be produced in 2026 at BMW's Shenyang plant, representing a significant step in BMW's future direction [2] Electric Drive System - The sixth-generation eDrive system is highlighted as a "performance champion," featuring a 46mm standard diameter cylindrical battery that achieves a 20% increase in energy density [3] - The system supports an 800V high-voltage platform, allowing for a 400km range increase with just 10 minutes of charging, and a CLTC range exceeding 900km [3] Driving Control Technology - The BMW Driving Control Super Brain integrates AI algorithms and hardware to replicate the driving feel of traditional fuel vehicles, addressing common issues in electric vehicle handling [3][4] - It processes data from 23 sensing units to perform 1000 dynamic calculations per second, enabling real-time adjustments to torque distribution, suspension damping, and steering force [3] Intelligent Cockpit and User Experience - The new panoramic iDrive system focuses on user-centered, scenario-based simplification, utilizing AR technology to enhance information accessibility while maintaining driving safety [5] - BMW collaborates with Huawei to integrate HarmonyOS NEXT for features like the BMW digital key and HUAWEI HiCar, tailored for local user habits [5] AI and Smart Driving Solutions - BMW partners with Alibaba to develop an intelligent cockpit system based on AI technology, aiming to create a new BMW personal assistant with advanced communication capabilities [6] - The collaboration with Momenta focuses on developing a new generation of intelligent driving assistance solutions, designed specifically for the Chinese market [6][7] Integration and Synergy of Technologies - The four key technologies form a synergistic effect, enhancing the overall driving experience by integrating electric drive, driving control, and intelligent assistance [8] - The system's ability to adjust based on real-time conditions, such as wet road surfaces, exemplifies the interconnectedness of these technologies [8] Market Position and Future Outlook - BMW's new generation technology cluster indicates its commitment to maintaining driving pleasure while addressing the challenges of electric and intelligent vehicle markets [9] - The success of these innovations will depend on their real-world performance and the company's ability to adapt to the rapidly evolving competitive landscape in China [9]
BMW新世代四大技术上车：电动化能否守住“宝马味”？