“长安开新窗” 西部机场集团开启古都免税消费新篇

Core Insights - The first city duty-free shop in Northwest China, jointly established by China Duty Free Group and Western Airport Group, officially opened in Xi'an on November 26 [1] Group 1: Project Overview - The project is themed "Chang'an Opens a New Window, Duty-Free Delights the World," symbolizing Xi'an's step towards becoming a unique international consumption center and promoting consumption upgrades [2] - The city duty-free shop serves outbound travelers and offers flexible shopping times, immersive experiences, and deep integration into the urban core, making it a key driver for expanding domestic demand and enhancing consumption quality [2][3] Group 2: Operational Details - The Xi'an city duty-free shop spans over 2,000 square meters and features a three-level layout that combines duty-free shopping with diverse supporting services [3] - It includes five core product categories: international cosmetics, luxury bags, watches and jewelry, imported beverages, and travel electronics, with over 1,000 global brands available, offering discounts of 15%-30% compared to market prices [3] - The shop also introduces local cultural products and innovative themes, enhancing the shopping experience with professional services and a smart retail model [3] Group 3: Economic Impact - The shop is expected to attract over one million visitors annually, filling the gap in the Northwest's city duty-free market and becoming a new growth driver for urban consumption [4][5] - It aims to link duty-free shopping with major tourist attractions like the Terracotta Warriors and Big Wild Goose Pagoda, promoting longer visitor stays and transforming transit tourism into in-depth tourism [5] - The collaboration between China Duty Free Group and Western Airport Group will continue to evolve, aiming to establish the Xi'an city duty-free shop as a national benchmark project and contribute to the high-quality economic development of the region [5]