苹果北京直营店加入国补，最高能优惠2000元

Core Points - Apple has officially launched a subsidy program in its retail stores in Beijing, offering discounts on products such as iPhone, iPad, Apple Watch, and Mac, with discounts ranging from 500 RMB to 2000 RMB depending on the product type [1][5] - The subsidy program is currently limited to Apple Store retail locations in Beijing and Shanghai [1][6] - Eligible consumers can receive a 15% discount on iPhone, iPad, and Apple Watch purchases, capped at 500 RMB for items priced under 6000 RMB, while Mac purchases can receive a 20% discount, capped at 2000 RMB [5][6] - Consumers must present identification and provide personal information to verify eligibility for the subsidy, and must complete specific in-store procedures to activate the subsidy [6] Product Details - The subsidy applies to all eligible products including iPhone, iPad, Apple Watch, and Mac [4] - Only the standard version of the iPhone 17 with 256GB meets the subsidy criteria, resulting in a final price of 5499 RMB after the discount [5] - Each consumer can only receive the subsidy for one item per product category, and orders cannot be combined with other Apple programs or promotions [5] Market Performance - As of November 16, the iPhone 17 series has sold approximately 10.77 million units in China within two months of its release, leading the domestic smartphone market [6] - Counterpoint Research reported a 37% year-over-year increase in iPhone shipments in China as of October 2025, with a market share rising to 25%, marking the first increase since 2022 [6][7] - The iPhone 17 series, particularly the standard version, has shown significant growth, contributing to overall sales performance [6][7]