Core Viewpoints - Beisen's business barriers are solid, and its integrated architecture drives product differentiation advantages [1] - The ROI of products like AI Interviewer can be clearly measured, with a clear path for implementation expected [1] - The company is projected to achieve revenue of RMB 11.4 billion, 13.3 billion, and 15.5 billion for FY2026-28, with year-on-year growth rates of 21%, 16%, and 17% respectively [1] Financial Performance - In FY1H26, Beisen's cloud business revenue reached RMB 5.16 billion, a year-on-year increase of 18.2% [1] - The subscription revenue from cloud HCM was RMB 4.14 billion, growing by 22.2% year-on-year, accounting for 80.3% of total revenue [1] - The overall gross margin improved to 68.9%, up 4.4 percentage points year-on-year [1] AI Product Commercialization - Beisen's AI products have achieved faster commercialization compared to domestic and international peers, contributing over RMB 26 million in new contract value [2] - The AI Interviewer has penetrated approximately 410 clients, demonstrating successful upselling logic within existing customers [2] - AI products are expected to surpass RMB 60 million in contract value in FY26, becoming a second growth curve alongside Core HCM [2] Market Position and Trends - Beisen holds a 15% market share in China's HCM SaaS market, maintaining the leading position for nine consecutive years [3] - The acceptance of public cloud and AI deployment models has improved, benefiting Beisen's competitive environment in state-owned enterprises [3] - The company is expected to maintain a growth rate of 15-20% in the medium term due to the expanding market for domestic alternatives [3] Addressing Market Needs - Beisen's AI products address significant recruitment needs in the labor market, with a potential market size exceeding RMB 10 billion for interview screening alone [4] - The AI coaching product can tap into a market worth over RMB 2.3 billion by reducing traditional training costs [4] M&A and Integration Effects - The acquisition of Ku Academy has driven a 305% year-on-year increase in annual recurring revenue (ARR), approaching 4,500 clients [5] - The integration of SaaS products is expected to enhance profit margins through cost coordination effects [5] - The unified PaaS platform allows for optimization of overlapping roles post-acquisition, improving overall efficiency [5]
北森控股(9669.HK)FY1H26点评：AI产品&国产替代成为大型企业市场突破口 行业整合加速