《疯狂动物城2》4D版“一票难求”，联名手办价格炒高4倍

Core Insights - The movie "Zootopia 2" has achieved significant box office success, becoming the highest single-day box office for an imported animated film in China with 228 million yuan on its opening day [4] - The film has grossed over 2.1 billion yuan within its first week of release, indicating strong audience demand and popularity [4] Box Office Performance - "Zootopia 2" reached a total box office of over 2.1 billion yuan within seven days of its release [4] - The film's premiere has led to a phenomenon of sold-out screenings, particularly in 4DX theaters, which are favored by younger audiences [4][5] Merchandise and Brand Collaborations - The release of "Zootopia 2" has spurred a surge in merchandise sales, with a 60% increase in keyword search volume on the day of its release [5] - Collaborations with brands such as Pop Mart have resulted in significant price increases for limited edition merchandise, with some items seeing price hikes of up to 4.8 times [5] - Disney has launched various collaborative products, including a series of gold jewelry with Chow Tai Fook, with prices for some items reaching 3,280 yuan [5][7] Broader Market Impact - The "Zootopia" IP has expanded its reach, collaborating with 98 brands to produce over 14,000 merchandise items across various categories, including toys, fashion, home goods, and pet products [7] - The film's legacy continues to resonate with fans, driving ongoing interest and sales in related products [7]