搭上山姆“快车”后，有友食品营收回升、二代接班

Core Viewpoint - Youyou Food has shown significant recovery in its financial performance, with a notable increase in revenue and profit in the first three quarters of 2025, attributed to the expansion of new sales channels and the successful introduction of popular products [2][3]. Financial Performance - In the first three quarters of 2025, Youyou Food reported revenue of 1.24 billion yuan, a year-on-year increase of 40.4%, and a net profit attributable to shareholders of 170 million yuan, up 43.3% [2]. - The company had previously experienced a decline in revenue for two consecutive years, dropping from 1.22 billion yuan in 2021 to 966 million yuan in 2023, with net profit decreasing from 260 million yuan in 2020 to 116 million yuan in 2023 [2]. - The recovery began in 2024, with revenue reaching 1.18 billion yuan and net profit of 157 million yuan, representing year-on-year growth of 22.37% and 35.44%, respectively [2]. Channel Expansion - The growth in revenue is significantly driven by the expansion into new sales channels, including successful entry into the Sam's Club system, where the new product "deboned duck feet" quickly became a bestseller [3]. - In the third quarter of 2025, offline channel revenue reached 450 million yuan, a year-on-year increase of 33.6%, while online channel revenue was 30 million yuan, up 17.7% [3]. - The Southeast region saw a remarkable revenue increase of 59.6%, primarily due to the rapid growth of new sales channels [3]. Management Transition - The recent board restructuring at Youyou Food has signaled a generational transition, with founder Lu Youzhong stepping down as general manager and his nephew Lu You taking over the role [5]. - Lu You, born in 1988 and with a strong educational background in food science, has been with the company for several years and aims to continue the company's strategic direction while focusing on product innovation and channel expansion [5]. Market Position - As of December 3, the stock price of Youyou Food was 12.98 yuan per share, with a total market capitalization of 5.543 billion yuan [6].