Apple(US:AAPL) Sou Hu Cai Jing·2025-12-04 13:01Core Insights - Apple aims to boost iPhone sales through live interactions with consumers, as demonstrated by Greg "Joz" Joswiak's recent live stream event [1][3] - The live stream event successfully surpassed the sales performance achieved by CEO Tim Cook during his previous live stream in October [3][6] Group 1: Event Details - Greg "Joz" Joswiak, Apple's Senior Vice President of Worldwide Marketing, engaged with Chinese consumers in a live stream on December 4 [1][7] - The live stream was intended to drive iPhone sales, with a specific goal to exceed the sales figures from Tim Cook's earlier live stream [3][6] Group 2: Previous Live Stream - Tim Cook's live stream on October 13 announced the launch of iPhone Air in China, with pre-orders starting on October 17 and official sales beginning on October 22 [6][16] - Apple has not disclosed specific sales figures resulting from either live stream event [6]