扎克伯格“元宇宙梦”或破灭,Meta拟削减相关部门最高30%预算

Core Viewpoint - Meta is significantly reducing its budget for the metaverse-related business by up to 30%, indicating a major strategic shift away from what was once considered the company's future focus [1][2]. Financial Performance - Reality Labs, responsible for VR and AR development, reported a revenue increase of 74% year-over-year to $470 million in Q3 2025, primarily due to the success of AI smart glasses, but still incurred a substantial operating loss of $4.432 billion, maintaining the same level as the previous year [1]. - Cumulative losses for the Reality Labs department have exceeded $70 billion since the end of 2020, with a warning from Meta's CFO about a decline in Q4 revenue due to the lack of new VR headset launches [2]. User Engagement and Market Response - Horizon Worlds, the core social platform, has struggled with user growth since its launch in 2021, peaking at 300,000 monthly active users in the first three months but failing to achieve expected network effects, leading analysts to label it as a "resource black hole" [4]. - Following the news of budget cuts, Meta's stock price rose over 3%, marking the largest single-day increase since July 31 [4]. Strategic Shift - The ongoing losses and investor skepticism, along with regulatory concerns regarding children's privacy in virtual worlds and a gap between technology maturity and user demand, have prompted Meta to pivot its strategy [4]. - Mark Zuckerberg has shifted focus away from the metaverse, emphasizing AI strategies in recent communications, with the former head of the metaverse now overseeing AI product development [4].

扎克伯格“元宇宙梦”或破灭,Meta拟削减相关部门最高30%预算 - Reportify