遇见小面(2408.HK)正式登陆港交所,长期价值释放可期

Core Viewpoint - The successful listing of "Yujian Xiaomian" on the Hong Kong Stock Exchange reflects strong market confidence, with a market capitalization of HKD 3.7 billion and significant oversubscription rates during its IPO process [1][2]. Group 1: Market Position and Growth Potential - The company is positioned in a rapidly evolving consumer market, where rational consumption and value-for-money are increasingly prioritized, leading to a rise in demand for casual dining [2]. - As the first publicly listed Chinese noodle restaurant, "Yujian Xiaomian" is expected to leverage capital support to accelerate its growth and capitalize on the opportunities in the fast-casual dining sector [2][4]. - The market for Sichuan-Chongqing style noodle restaurants in mainland China is projected to reach RMB 133.8 billion by 2029, with a compound annual growth rate (CAGR) of 13.2% from 2025 to 2029, indicating strong growth potential [2]. Group 2: Expansion and Operational Efficiency - As of November 2025, "Yujian Xiaomian" operates 465 stores with an additional 115 in preparation, demonstrating a robust expansion strategy [4]. - The brand has established itself as a leader in the Sichuan-Chongqing noodle segment, with top sales rankings in key product categories, enhancing its brand strength and market presence [4]. - The company reported a strong performance in the first half of the year, with revenue and adjusted net profit growth rates of 33.8% and 131.56%, respectively, indicating improved profitability [4][5]. Group 3: International Expansion and Brand Development - "Yujian Xiaomian" has successfully entered the Hong Kong market, with seven direct-operated restaurants generating a total transaction value of RMB 42.27 million in the first half of the year, showcasing its international potential [6]. - The upcoming opening of its first store in Singapore marks the beginning of its international expansion, supported by a large Chinese population and a natural affinity for Sichuan-Chongqing cuisine in Southeast Asia [6][7]. - The company's listing in Hong Kong enhances its international brand image and accelerates its transition into a global dining brand, reinforcing its growth narrative [7].