森马服饰：暂未涉足AI玩具业务

Core Viewpoint - The company, Semir Apparel, emphasizes its commitment to integrating artificial intelligence (AI) into its operations to enhance efficiency and reshape work models in the fashion industry [1] Group 1: Company Overview - Semir Apparel operates two major brand clusters: Semir for adult casual wear and Balabala for children's clothing, offering products such as apparel, footwear, and accessories [1] Group 2: AI Integration - The company is actively pursuing AI capabilities across various applications, including knowledge management, content creation, video production, design, digital human live streaming, customer service, and supply chain management [1] - These AI applications are aimed at improving work efficiency and transforming operational models within the company [1] Group 3: Future Focus - Semir Apparel plans to continue monitoring the application of new technologies in the industry to further enhance its overall digital intelligence capabilities [1] - Currently, the company has not ventured into the AI toy business [1]