Core Insights - Xiaomi has launched a new customized service center aimed at providing consumers with personalized services typically found in luxury cars [1][3] - The service center offers over 20 color options and more than 100 new colors currently in development, utilizing high-quality paints for optimal visual effects [3] - Various customization options are available, including steering wheels, calipers, seat belts, wheels, seats, and Nappa leather, allowing consumers to create unique vehicles [3] Group 1 - The primary goal of the customized service center is to enhance consumer experience by offering luxury-level customization [1] - Xiaomi's exploration in automotive customization has led to a diverse range of color choices and innovative designs [3] - The company has prepared three themed customization packages—Racing Red, Crystal Lightning Yellow, and Brilliant Magenta—to assist consumers in making selections [3] Group 2 - Xiaomi's founder, Lei Jun, expressed his personal preference for the Racing Red color, highlighting its striking appearance under sunlight [3] - The launch of the service center is expected to generate excitement and anticipation among consumers regarding Xiaomi's customization offerings [3]
雷军回应设立小米定制服务中心 称让更多人体验百万豪车服务